Mini Case Study ShoeSmart ShoeSmart is an online retail business founded by Achiles Bunion in 2010. The company decided to investigate
Mini Case StudyShoeSmartShoeSmart is an online retail business founded by Achiles Bunion in 2010. The company decided toinvestigate a Business Intelligence (BI) solution to analyse around a million transactions from almost100,000 customers in their database. To better understand what their customers want, they also liketo implement a Customer Relationship Management (CRM) solution. Together with their…