Unit 7 Assignment: Comprehensive Strategic Management Analysis
Purpose
To evaluate your ability to synthesize cross-functional knowledge from throughout the course by conducting a comprehensive strategic analysis that integrates external and internal assessments, evaluates strategic alternatives, and creates detailed recommendations with implementation considerations.
Associated Skills
Synthesize cross-functional knowledge to formulate comprehensive strategic solutions.
Apply multiple strategic frameworks to analyze complex business situations.
Develop strategic recommendations that account for global competitive pressures.
Demonstrate professional judgment.
Value systems thinking.
Evidence Statements:
Synthesize cross-functional knowledge from throughout the course by conducting a comprehensive situation analysis that integrates external environmental assessment, internal capability evaluation, and competitive positioning using multiple strategic frameworks to formulate holistic strategic solutions.
Evaluate strategic alternatives and current competitive advantage by applying appropriate analytical models to assess organizational strengths, weaknesses, opportunities, and threats while considering ethical implications and global competitive dynamics in strategic decision-making.
Create detailed strategic recommendations with implementation considerations that demonstrate integration of sustainability principles, ethical reasoning, and global market factors while exhibiting professional judgment and systems thinking in complex multi-faceted business situations.
Instructions
Part 1 – Professional ePortfolio Development
Develop a professional ePortfolio using Google Sites (sites.google.com) that showcases your strategic management knowledge and skills. This ePortfolio will serve as a professional representation of your capabilities to potential employers or stakeholders.
Your ePortfolio should:
Have a professional design and navigation structure
Include an “About Me” section highlighting your professional background and strategic management expertise
Contain artifacts from this course that demonstrate your strategic analysis capabilities
Feature the strategic analysis you will create in Part 2 of this assignment
Include any additional relevant work samples that showcase your strategic thinking
Part 2 – Comprehensive Strategic Analysis
Analyze an organization’s strategic position and develop recommendations for implementation. The organization can be one you work for or the same organization you reviewed in your Unit 4 assignment.
Your analysis must include:
Comprehensive Situation Analysis (One to two1–2 pages)
External environmental assessment using frameworks such as PESTEL, Porter’s Five Forces, or industry analysis
Internal capability evaluation examining resources, competencies, and value chain activities
Competitive positioning analysis identifying the organization’s strategic group and competitive advantage
Strategic Position Evaluation (One to two pages)
Assessment of current generic strategy (cost leadership, differentiation, focus)
Evaluation of diversification strategy (if applicable)
Analysis of international or growth strategies
Examination of the organization’s competitive advantage sustainability
Strategic Alternatives Assessment (One to two pages)
Identification of two to three viable strategic alternatives
Evaluation of each alternative using appropriate criteria (feasibility, suitability, acceptability)
Analysis of risks and opportunities associated with each alternative
Strategic Recommendations (One to two pages)
Detailed recommendations with clear rationale
Implementation considerations including:
Organizational structure alignment
Resource allocation requirements
Timeline for implementation
Key performance indicators for measuring success
Discussion of potential implementation challenges and mitigation strategies
Ethical and Sustainability Considerations (One page)
Analysis of ethical implications of recommended strategies
Integration of sustainability principles into strategic recommendations
Consideration of stakeholder impacts
Global Competitive Factors (One page)
Analysis of how global competitive dynamics affect strategic choices
Consideration of international market factors relevant to recommendations
Executive Summary (1 page)
Concise overview of key findings and recommendations
Submission Guidelines / Criteria for Success
Submit a link to your completed ePortfolio containing your strategic analysis
The strategic analysis document should be six to eight pages (excluding references), professionally formatted with appropriate headings and subheadings
Use proper format for citations and references
Include at least five credible sources to support your analysis
Apply appropriate strategic frameworks and models from throughout the course
Demonstrate critical thinking and professional judgment in your recommendations
Ensure your analysis reflects systems thinking by considering interconnections between different strategic elements
